Introduction
Thank you for visiting the Dreame Singapore official website (the “Site”).
This Privacy Policy describes how your personal data is collected, used, and shared when you visit or make a purchase from the Site. By using our services, you consent to the data practices described in this policy, including the synchronization of data between this website and our official App to provide you with a unified user profile and seamless cross-platform experience.
We understand and are fully aware of the importance of personal data to you, and we will do our best to protect the security of your personal data. We are committed to maintaining your trust in us and protecting your personal data by abiding by the principles of lawfulness, legitimacy, necessity and good faith, consistency of rights and responsibilities, clear purpose, selective consent, minimum sufficiency, security assurance, subject participation, and openness and transparency. We promise to adopt security protection measures to protect your personal data in accordance with industry-recognized security standards.
1. Who We Are
DREAME INTERNATIONAL (HONGKONG) LIMITED and its affiliates (“Dreame”) do not directly collect personal data from this Site. This Site is operated by DM Dasher Pte Ltd, the official distributor of Dreame Singapore. We are responsible for handling the personal data you provide on this Site.
Where you choose to use Dreame’s App or enable account integration features, certain personal data may be shared with Dreame, subject to your consent, for purposes including App services and account integration.
2. How We Collect Your Personal Data
Personal data refers to all kinds of information recorded electronically or in other ways that are related to an identified or identifiable natural person, excluding anonymized information.
We believe that you can have great products and great privacy. This means that we strive to collect only the personal data that we need. The personal data we collect depends on how you interact with us.
When you create an account on our Site, purchase and/or activate a product or device, connect to our services, contact us (including by social media), participate in an online survey, or otherwise interact with us, we may collect a variety of information, including:
Account information. Your account ID of our Apps or websites, and related account details, including email address, phone number, third-party account used for registration and other information you provide, such as nickname and avatar, which will be displayed in your posts, messages, comments, likes, and other related interactions.
Order information. Data about your orders for our products and services, payment information and delivery details.
Contact information. Data such as name, email address, physical address, phone number, or other contact details.
Forum and comment information. Data related to your forum and comment activities, such as posts, comments, likes, collections, shares, following list and other related information.
Device information. Data from which your device could be identified, such as device serial number, device ID, MAC address and other necessary information for use of our products and services.
Network information. Data about your Wi-Fi network, Bluetooth and IP addresses.
Usage information. Data about your use of our products and services, such as cleaning records, videos and photos, browsing history, crash data, performance and other diagnostic data and usage information.
Location information. Location only to support services such as finding nearby devices, or where you agree for region-specific services.
Other information you provide to us. Details such as the content of your communications with us, including interactions with customer support and contacts through social media channels.
You are not required to provide the personal data that we request. However, if you choose not to do so, in many cases we will not be able to provide you with our products or services or respond to requests you may have.
3. How and Why We Use Your Personal Data
We will only collect the personal data we need to provide and improve the service, products and experiences our customers expect.
Provide and improve our products and services. We collect personal data necessary to provide functionality, analyze performance, fix errors, and improve the usability and effectiveness of our products and services.
Purchase and delivery of products and services. We use your personal data to process and handle orders, deliver products and services, process payments, and communicate with you about orders, products and services, and promotional offers.
Communicate with you. To respond to communications, follow up on your orders or products, market our products and services, provide other relevant information, or request information or feedback. From time to time, we may use your personal data to send important notices, such as communications about purchases and changes to our terms, conditions, and policies.
Comply with Law. To comply with applicable law, for example, to satisfy reporting obligations, or to comply with a lawful governmental request.
Promote Dreame. We will only send marketing communications or display personalized advertisements with your prior consent, where required by applicable law.
We will only collect data necessary for the stated purposes, and we do not use your data for any unrelated purposes without your consent.
4. How We Share Your Personal Data
We may share personal data with our affiliated companies, service providers acting on our behalf, our partners, developers, and publishers, or others at your direction. These may include:
Between Distributor and Dreame. Where account integration or App-related services are enabled, and subject to your consent, we may share certain personal data with Dreame for purposes including account integration, App login, and product support.
Service providers. We may engage third parties to act as our service providers and perform certain tasks on our behalf, such as IT maintenance, security and support service provider, payment provider, logistics provider, marketing and advertising partners, data analytics companies, event providers, mailing or emailing services or customer care center. Our service providers are obligated to handle personal data consistent with this policy and according to our instructions. They may not use the personal data we share for their own purposes and must delete or return the personal data once they have fulfilled our request. For example, we use Shopify to power our online store——you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy . We also use Google Analytics to help us understand how our customers use the Site——you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Partners. At times, we may partner with third parties to provide services or other offerings. For example, we share your order and delivery address with our logistics partners to facilitate product shipment.
Others. We may share personal data with others at your direction or with your consent, such as when we share information with your carrier to activate your account.
We will also share your personal data if we are required to do so by law, including in response to legal process such as a court order or subpoena, or to comply with other national, state, provincial or local laws. Furthermore, we do not share personal data with third parties for their own independent marketing purposes without your consent.
5. How We Store and Transfer Your Personal Data
Data Storage. Your data is stored through Shopify’s data storage system and databases. Shopify stores your data on secure servers protected by firewalls, typically located in the United States, Canada, and Ireland. This cross-border transfer is necessary to maintain the Site's e-commerce functions and process your transactions via the Shopify platform, and is carried out in compliance with the Singapore Personal Data Protection Act (PDPA).
Account Synchronization & Brand Cloud. As described in this policy, for the purpose of account integration and seamless App login, certain personal data (such as your account profile and device information) will be transferred to and stored on Dreame’s secure cloud servers. Depending on your service region, these servers may be located in Singapore.
Data Retention. We and our partners retain personal data only for as long as necessary to fulfill the purposes described in this Privacy Policy, or to comply with applicable legal requirements. Once the purpose is fulfilled, or upon a valid deletion request, we will take steps to delete or anonymize your data in accordance with industry standards.
Protection Standards. Shopify has implemented appropriate safeguards, including Standard Contractual Xlauses (SCCs), to ensure that all overseas recipients of your data provide a standard of protection comparable to that required under the Singapore PDPA.
6. Your Rights Under PDPA
Under the PDPA, you have the right to:
Right of access: You may request confirmation as to whether we process your personal data and, where applicable, to access such personal data and related information in accordance with the PDPA.
Right to rectification: You may request that inaccurate or incomplete personal data about you be corrected or updated without undue delay.
Right to withdraw consent: Where we process your personal data based on your consent, you have the right to withdraw your consent at any time, without affecting the lawfulness of processing based on consent before its withdrawal.
To exercise your rights, please contact us using the details below. We may require verification of your identity before processing your request.
7. Security of Your Personal Data
We, along with our service providers (such as Shopify), implement reasonable administrative, technical and physical safeguards to protect your personal data from unauthorized access, collection, use, disclosure, copying, modification, disposal or similar risks.
8. How We Use Cookies
We may store small data files called cookies on your device to ensure the proper functioning of our products and services. Cookies usually contain identifiers, site names, and numerical and characters. We may use cookies to store your login account, preferences and other data to simplify repetitive operations (such as sign-up and login) and provide you with services that are more suitable for your personal needs.
We will not use cookies for any purpose other than those specified in this policy. You may manage or delete cookies according to your preferences. However, in some cases this may affect your secure access to our products and services, and you may need to adjust your settings each time you visit.
9. How to Contact Us
If you have any questions about this Privacy Policy or our data protection practices, or wish to exercise your rights under the PDPA, please contact us via the contact information below. We will respond to you within 30 days after verifying your identity:
Data Protection Officer
Email: salessg@dmdasher.com
Mailing Address: DM Dasher Pte Ltd, 70 Bendemeer Road #01-01 Singapore 339940, Singapore
10. Update of This Privacy Policy
We will regularly review this policy and may update it to reflect changes in our information practices. If we make significant changes to this privacy policy, we will notify you by email (to the email address specified in your account), via the Site, or through mobile devices, so that you understand the information we collect and how we use it.
This policy takes effect from the update date.
Last update date: 2026/03/23
